The book is not dedicated to a specific target group. Thanks to the fact it operates with purely visual language it may be 'read' and interpreted by various viewers. Because of its topic it most probably may seem more appealing to people from outside UK. However, the book can also create an opportunity for british residents to look at their surrounding from a different angle and rediscover english architecture. The aim of the book is not familiarizing receivers with english architecture for it explores only its one specific aspect and is not representative for the architecture as a whole, rather than sensitizing british inhabitants to the values of urban scape that often remain unnoticed.
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